I am reminded each time I sit down to write my newsletter, how important it is to get my name in front of past clients. Clients I've worked with before.
Also, to remember details that may seem small or insignificant, but mean alot to our clients....like an anniversary of starting a new job, checking on them after they return from their annual vacation, dropping by their favorite treat(s)...like a Starbucks Gift Card with a personalized, hand written note just saying, "Thank You" for your past business.
It's all important.
I'm putting together my new newsletter right now and am going back to my old way of doing it with more pictures....Clients like to see what I've been up to. It makes them feel more "connected" to me.
I hope it will also make them remember me when it comes time to buy, sell or their loved ones or friends/coworkers to do the same.
Here's to a great 2nd half of 2008 for all of us!!
Hang in there, Baby!!
XOXO

